Privacy Policy

Last updated: September 12, 2026

This Privacy Policy explains how Reserved LA, a brand operated by ZA Distribution LLC ("Reserved LA," "we," "us," or "our"), collects, uses, and shares information about you when you visit or make a purchase from reservedla.com (the "Site"). By using the Site, you agree to the practices described in this policy.

1. Information We Collect

We collect information you provide directly and information collected automatically when you use the Site.

Information you provide

• Order & contact information: name, billing and shipping address, email address, and phone number.
• Payment information: card details are collected and processed by our third-party payment processors. We do not store full payment card numbers on our servers.
• Communications: information you provide when you contact customer support or sign up for our newsletter or SMS list.

Information collected automatically

• Device & usage data: IP address, browser type, device information, pages viewed, and referring URLs.
• Cookies & similar technologies: used to keep your shopping bag, remember preferences, run analytics, and measure marketing performance. See "Cookies" below.

2. How We Use Your Information

• To process, fulfill, and deliver your orders, and to send order confirmations and updates.
• To provide customer service and respond to your inquiries.
• To detect and prevent fraud, and to protect the security of the Site.
• To send marketing communications (only where you have opted in), which you can unsubscribe from at any time.
• To improve our products, website, and customer experience.
• To comply with legal obligations and enforce our terms.

3. How We Share Your Information

We do not sell your personal information. We share it only with:

• Service providers who help us operate the store — payment processors, shipping and fulfillment partners, email/SMS providers, and analytics services — under contracts that require them to protect your data.
• Legal & safety — when required by law, subpoena, or to protect the rights, property, or safety of Reserved LA, our customers, or others.
• Business transfers — in connection with a merger, acquisition, or sale of assets.

4. Cookies

We use cookies and similar technologies to operate the Site, remember your shopping bag, analyze traffic, and support marketing. You can control cookies through your browser settings and through the cookie banner shown on your first visit. Disabling certain cookies may affect Site functionality.

5. Data Retention

We retain your information for as long as needed to fulfill the purposes described in this policy, including to meet legal, accounting, and reporting requirements.

6. Your Rights

Depending on where you live, you may have the right to access, correct, delete, or port your personal information, or to object to or restrict certain processing. California residents have specific rights under the CCPA/CPRA, including the right to know what personal information we collect and to request its deletion, and the right not to be discriminated against for exercising those rights. To make a request, email us at support@reservedla.com. We will verify and respond as required by applicable law.

7. Data Security

We use SSL encryption and work with PCI-compliant payment providers to protect your information. No method of transmission or storage is 100% secure, but we take commercially reasonable measures to safeguard your data.

8. Children's Privacy

The Site is not directed to children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us.

9. Third-Party Links

The Site may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to review their policies.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Changes are effective when posted on this page with a revised "Last updated" date.

11. Contact Us